patrick leddin

3 Brand Lessons from Walt Disney World

Are you looking to improve your personal brand? Has your organization’s brand(s) become a bit stagnant?

In invite you to take a few minutes to join me during a recent trip I made to Walt Disney World in Orlando, Florida. While I was three, I picked up three valuable brand lessons that you should consider for yourself or your organization.

If you enjoy videos and articles that focus on leaders, brands, and careers, please consider joining the 53,000+ people who follow me on LinkedIn. I’d be thrilled to have you join the conversation.

Best- Patrick

 

Photo by Thomas Kelley on Unsplash

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How to Own a Room; A Firsthand Lesson from Iceland’s Prime Minister

I recently delivered a presentation on leadership at Iceland’s National Government Day. The event took place at Harpa, Reykjavik’s inconic concert hall and convention center, and served as a celebration of Iceland’s 100 years of sovereignty. 500 Icelandic leaders, from all facets of the country’s government, attended the session.

Great Leaders Know How to Create the Conditions for Engagement

The vast majority of employees are disengaged from their work and you – not the CEO, the HR department, or someone else in the organization – are key to addressing the issue.

Don’t believe me?

Here are two findings from Gallup:

  • Only 13% of employees worldwide are engaged in their work. This means that, “one in eight workers — roughly 180 million employees in the countries studied — are psychologically committed to their jobs and likely to be making positive contributions to their organizations.”