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8 Behaviors of Highly Successful Creatives

What might Steve Jobs, Walt Disney, and a wide-range of other creative people have in common? Arguably, they practiced (whether simply part of their DNA or the result of honed discipline) 8 key behaviors.

 

disney and apple

I call these key behaviors, the 8Cs of Creativity. The first 4 behaviors are individual practices and the second 4 represent how teams work together to generate creative results. If you apply these steps, you will no doubt improve your own creative skills.

How to Be Heard in a Noisy World, Compliments of a Music City ‘Landmark’

Many years ago (far more than I care to admit), I was sitting in a marketing class in college. The professor was discussing the challenge companies face when they try to get consumers to buy their products.

I recall him saying, “Customers need to hear about a product 7 times before they make a purchasing decision.”

What the Bourbon Boom Can Teach You & Your Brand

Whether you partake in the beverage or not, any business person has to admire bourbon’s recent track record. Fortune magazine referred to the phenomena as the “Billion Dollar Bourbon Boom” explaining that 2013 sales reached $8 billion. In 2014, sales grew more than 7 percent, capping off a wave of nearly 50% growth over the past six years. Experts are even wondering if the industry is going to run out of bourbon. 2015 reports indicated that, “Kentucky Bourbon production hit a 48-year peak of 1.9 million barrels in 2015, up 315 percent since 1999.”

Share a Coke & Learn Three “Refreshing” Leadership Lessons

Coca-Cola launched its Share a Coke® Campaign again this summer. If you haven’t seen it, odds are you simply aren’t paying attention. If you hustle to the grocery store, you will likely discover bottles emblazoned with first names – perhaps even yours. As a twist this year, coke products also feature a select group of last names. I doubt Leddin is on the list, but maybe your last name made the cut.